How do you manage difficult SEO content writing projects? (2024)

Understanding the goal of your content decides everything. If you know the goal then you can decide the tone, target audience, even content length.You can understand the goal of content from the vision and objectives of the business, or products. You want to inform the audience about the product or you want it to sell through your content. So if you don’t want to get tangled between different projects understand the goal of each writing.

In my humble opinion there are no 'difficult' projects. Some projects are more complex than others. If you see a project as difficult maybe you should reconsider whether or not to do the work. So the first thing is to decide if you can do the work. Then:1-Understand exactly what your clients wants2-Complete your project within the agreed upon turn around time (in other words don't miss the agreed upon deadline)3-Get agreement up front about how many edits you will do as a part of the project. If your client wants to make changes beyond grammatical adjustments after you submit you project have that discussion before you start. Hope this helps.

To effectively understand the goals of your SEO content writing project, follow these steps:* Clarify project objectives: Engage in discussions with project stakeholders to gain a clear understanding of the desired outcomes, target audience, and key performance indicators (KPIs).* Conduct keyword research: Identify high-volume, low-competition keywords that align with your project's goals and target audience's search intent. *Define content deliverables: Determine the type of content required, such as blog posts, articles, or landing pages, and establish a content calendar to ensure timely delivery.

Outline is the blueprint of your whole content. I usually make the outline in the start with all the main points about the topic because when you start writing, it is most likely that you will miss some important information. So the best solution is that you mention everything in your outline and if something comes up later you can add it to the outline.

Create a list of relevant keywords. This will help you decide on various subtopics to cover and in the general flow of the document.Determine the central message you want to convey through your piece of content. Keep in mind your keywords.Breakdown your main idea into subtopics. Subtopics make it easier for readers as well as search engine ranking algorithms.Develop supporting points for each subtopic. Supporting points render authority to what you are conveying.Consider using a mind map tool.

Start with a broad search. Use the search engines to get a general overview of your topic. Compile a list of key concepts, relevant sources, and potential subtopics.Seek out credible and well-respected sources such as academic journals, industry reports, and government websites. This will give your content authority.You can use commercial keyword research tools to identify additional or related keywords.Analyse competitor content. This will give you an insight into their effective strategies and content formats.Cite all your sources to demonstrate credibility and avoid plagiarism.Seek expert opinion by asking relevant questions. You can use social networking platforms.

Craft a strong introduction. Let it be captivating so that it immediately grabs the reader’s attention and introduces the main topic. Clearly state the purpose of the blog post and provide an overview.Remember that every previous sentence must make the reader read the next sentence. Incorporate a narrative. Use storytelling techniques.Write short sentences. Organize your text under various subtopics. Use appropriate formatting such as <h2> and <h3> tags. Break up text with visuals. Make sure you choose visuals that complement your content and provide additional value.Write a strong conclusion with a clear call to action. Proofread and edit. Optimize for mobile.

Do the following after you have written the 1st draft.Step away from your car for a while to gain a fresh perspective and identify areas for improvement.Make sure to organize your text under headings and subheadings.Break lengthy paragraphs into smaller, more digestible sentences. Use bullet points and numbered lists for easy readability.Incorporate long tail keywords along with the main keywords. Ensure the keywords are consistent and natural for the content.Verify the accuracy of all information and statistics presented. Use credible sources.Enhance your storytelling elements.Thoroughly proofread and edit. Ensure that the writing is clear, concise, and error free.Seek feedback if possible.